January 04, 2010
Holiday Gifts for Clients
Each year, I spend more time than I should researching and pondering the best holiday gift for each of my clients. Inevitably, I end up with my fallback—a holiday gift tower from Wine Country Gift Baskets. Everyone loves chocolate and goodies, right? This year I was stumped by many of my favorite online gift shopping sites either not offering shipping to Canada for food baskets or charging ridiculously high shipping fees. I finally broke down and went with Harry & David.
Next year is going to be different. I’ve decided to do something unique, memorable, and that supports my goal of getting more visibility for my clients. So here is my pledge: for any clients that engage with Red Giant in 2010, I will either sponsor a day of IWearYourShirt.com, or get you a custom jingle from LoveJingles.com.
If you haven’t heard of these creative entrepreneurs, Jason from IWearYourShirt.com will wear a t-shirt with a corporate logo for one day (rate depends on what day of the year). But your exposure isn’t limited to one guy (actually two guys in 2010.) He also does a video, blog post, tweet, posts photos to Flickr, and add your logo to his site. If you want to get a bit more interactive, Love Harnell will write you a custom jingle, record it, and share it through his blog, Twitter, Facebook, YouTube, and Flickr.
What does it buy you? That isn’t clear but it is a holiday gift, not a marketing strategy. What are some of your favorite gifts from vendors? What do you usually send your clients? How much do you spend? I would love to hear your ideas.









